Marketing and Society
Contact principal
Chronologie
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janvier 7, 2025Début de Expérience
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janvier 28, 2025Milestone 1 - Presentation to Company
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février 18, 2025Milestone 2 - Presentation to Company
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avril 12, 2025Final project presentation
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avril 12, 2025Fin de Expérience
Chronologie
-
janvier 7, 2025Début de Expérience
-
janvier 28, 2025Milestone 1 - Presentation to Company
Students will make initial presentations showing their understanding of the company, the competitive environment, and their initial marketing ideas.
-
février 18, 2025Milestone 2 - Presentation to Company
Students will make presentations showing their initial marketing plans and financial analysis.
-
avril 12, 2025Final project presentation
Students will present their final marketing presentation incorporating their research and the company's feedback from previous sessions. A formal, academically supported marketing plan and their presentation slides will be provided to the organization.
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avril 12, 2025Fin de Expérience
Portée de Expérience
Catégories
Communications Étude de marché Gestion de projet Expansion du marché Marketing strategyCompétences
microsoft officeAre you looking for fresh perspectives to enhance your marketing strategies?
Bring on students from Alma College to be your learner-consultants, in a project-based experience.
About Us:
In this course, students will explore the principles underlying the transfer of goods and services from producer to consumer. Students will delve into the institutions and systems of distribution, as well as the functions and policies of marketing.
The Ideal Partner:
We're on the lookout for business owners who breathe passion into collaboration, armed with clear projects and a concise business problem statement. Whether your project leans towards research, tasks, or a perfect blend of both, we invite you to be flexible and open to negotiations in defining the project scope.
Apprenant.es
Deliverables are negotiable, and will seek to align the needs of the learners and the organization.
Some final project deliverables might include:
- A 10-15 minute presentation on key findings and recommendations
- A detailed report including their research, analysis, insights and recommendations
Chronologie du projet
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janvier 7, 2025Début de Expérience
-
janvier 28, 2025Milestone 1 - Presentation to Company
-
février 18, 2025Milestone 2 - Presentation to Company
-
avril 12, 2025Final project presentation
-
avril 12, 2025Fin de Expérience
Chronologie
-
janvier 7, 2025Début de Expérience
-
janvier 28, 2025Milestone 1 - Presentation to Company
Students will make initial presentations showing their understanding of the company, the competitive environment, and their initial marketing ideas.
-
février 18, 2025Milestone 2 - Presentation to Company
Students will make presentations showing their initial marketing plans and financial analysis.
-
avril 12, 2025Final project presentation
Students will present their final marketing presentation incorporating their research and the company's feedback from previous sessions. A formal, academically supported marketing plan and their presentation slides will be provided to the organization.
-
avril 12, 2025Fin de Expérience
Exemples de projets
Exigances
Learners in groups of 3-5 will work with your company to identify your needs and provide actionable recommendations, based on their in-depth research and analysis.
Project activities that learners can complete may include, but are not limited to:
- Identifying, describing, and critiquing major marketing strategies (i.e., marketing research, marketing and promotional mix).
- Discussing, defining, and applying various aspects of the Strategic Marketing Planning Process to a marketing problem.
- Demonstrating an understanding of the marketing mix, and how it fits within the strategic plan for organizations.
- Comparing the connection between marketing with other aspects of business management.
Critères supplé mentaires pour Compagnie
Les Compagnies doivent répondre aux questions suivantes pour soumettre une demande de jumelage pour cette Expérience:
Contact principal
Chronologie
-
janvier 7, 2025Début de Expérience
-
janvier 28, 2025Milestone 1 - Presentation to Company
-
février 18, 2025Milestone 2 - Presentation to Company
-
avril 12, 2025Final project presentation
-
avril 12, 2025Fin de Expérience
Chronologie
-
janvier 7, 2025Début de Expérience
-
janvier 28, 2025Milestone 1 - Presentation to Company
Students will make initial presentations showing their understanding of the company, the competitive environment, and their initial marketing ideas.
-
février 18, 2025Milestone 2 - Presentation to Company
Students will make presentations showing their initial marketing plans and financial analysis.
-
avril 12, 2025Final project presentation
Students will present their final marketing presentation incorporating their research and the company's feedback from previous sessions. A formal, academically supported marketing plan and their presentation slides will be provided to the organization.
-
avril 12, 2025Fin de Expérience