Strategic Marketing
Contact principal

Chronologie
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septembre 25, 2021Début de Expérience
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septembre 25, 2021Community Partner Project Pitches
-
octobre 2, 2021Initial Meeting
-
octobre 16, 2021Proposal Presentation
-
novembre 6, 2021Progress Update Meeting #1
-
novembre 20, 2021Progress Update Meeting #2
-
décembre 10, 2021Fin de Expérience
Chronologie
-
septembre 25, 2021Début de Expérience
-
septembre 25, 2021Community Partner Project Pitches
Community Partner brief virtual presentations to students regarding company and project descriptions.
-
octobre 2, 2021Initial Meeting
During the week of October 1st, student teams and community partners will arrange their first meeting to discuss their project in detail.
-
octobre 16, 2021Proposal Presentation
Student groups will provide a short virtual presentation describing (at a high level) their work to date. Q & A to follow.
-
novembre 6, 2021Progress Update Meeting #1
During the week of November 5th, student teams and community partners will meet to discuss the project progress.
-
novembre 20, 2021Progress Update Meeting #2
During the week of November 19th, student teams and community partners will meet to discuss the project progress.
-
décembre 4, 2021Final Presentations
30 minute “feedback” presentation in-person if possible or virtual to share project findings.
-
décembre 10, 2021Fin de Expérience
Portée de Expérience
Catégories
Communications Étude de marché Opérations Gestion de projet Marketing strategyCompétences
digital marketing project planning business analytics marketing strategy researchAre you looking for support with the marketing needs for your business or non-profit? We may be able to assist!
Overview
Fourth year students understand how to integrate and manage market information in complex and dynamic environments. Taking advantage of the latest marketing research results, students will address your marketing challenges and develop marketing strategies for evolving conditions. Students are trained to ensure their work on a specific marketing case will integrate into the overall marketing strategy of your organization.
How this works
Teams of 4-5 students will be provided with your marketing challenges. The teams will meet with your organization to determine a mutual “best-fit” for a project. Time-commitment of your organization will be variable and mutually determined by the student team and your representative.
Apprenant.es
Your organization will receive a written feedback assessment report that summarizes the project and the findings. Students will also present their findings in a high-level presentation at the end of the term.
Chronologie du projet
-
septembre 25, 2021Début de Expérience
-
septembre 25, 2021Community Partner Project Pitches
-
octobre 2, 2021Initial Meeting
-
octobre 16, 2021Proposal Presentation
-
novembre 6, 2021Progress Update Meeting #1
-
novembre 20, 2021Progress Update Meeting #2
-
décembre 10, 2021Fin de Expérience
Chronologie
-
septembre 25, 2021Début de Expérience
-
septembre 25, 2021Community Partner Project Pitches
Community Partner brief virtual presentations to students regarding company and project descriptions.
-
octobre 2, 2021Initial Meeting
During the week of October 1st, student teams and community partners will arrange their first meeting to discuss their project in detail.
-
octobre 16, 2021Proposal Presentation
Student groups will provide a short virtual presentation describing (at a high level) their work to date. Q & A to follow.
-
novembre 6, 2021Progress Update Meeting #1
During the week of November 5th, student teams and community partners will meet to discuss the project progress.
-
novembre 20, 2021Progress Update Meeting #2
During the week of November 19th, student teams and community partners will meet to discuss the project progress.
-
décembre 4, 2021Final Presentations
30 minute “feedback” presentation in-person if possible or virtual to share project findings.
-
décembre 10, 2021Fin de Expérience
Exemples de projets
Projects can be related to:
• Segmentation, targeting and positioning
• Product development (marketing new products)
• Pricing strategies
• Distribution strategies
• Marketing communication and branding
• Marketing plan covering all aspects previously mentioned
The exact nature of the deliverables will vary depending on the scope of the project.
Critères supplé mentaires pour Compagnie
Les Compagnies doivent répondre aux questions suivantes pour soumettre une demande de jumelage pour cette Expérience:
Contact principal

Chronologie
-
septembre 25, 2021Début de Expérience
-
septembre 25, 2021Community Partner Project Pitches
-
octobre 2, 2021Initial Meeting
-
octobre 16, 2021Proposal Presentation
-
novembre 6, 2021Progress Update Meeting #1
-
novembre 20, 2021Progress Update Meeting #2
-
décembre 10, 2021Fin de Expérience
Chronologie
-
septembre 25, 2021Début de Expérience
-
septembre 25, 2021Community Partner Project Pitches
Community Partner brief virtual presentations to students regarding company and project descriptions.
-
octobre 2, 2021Initial Meeting
During the week of October 1st, student teams and community partners will arrange their first meeting to discuss their project in detail.
-
octobre 16, 2021Proposal Presentation
Student groups will provide a short virtual presentation describing (at a high level) their work to date. Q & A to follow.
-
novembre 6, 2021Progress Update Meeting #1
During the week of November 5th, student teams and community partners will meet to discuss the project progress.
-
novembre 20, 2021Progress Update Meeting #2
During the week of November 19th, student teams and community partners will meet to discuss the project progress.
-
décembre 4, 2021Final Presentations
30 minute “feedback” presentation in-person if possible or virtual to share project findings.
-
décembre 10, 2021Fin de Expérience