The main goal for the project is to increase sales for AppmaxCare clinic product which is Practice Management Software for healthcare practitioner in Canada and USA. by utilizing cold calling, emailing, and social media marketing. This will involve several different steps for the team, including:

- Analyzing the current sales and marketing strategies of AppmaxCare.

- Identifying potential leads and prospects for cold calling and emailing.

- Developing an email marketing campaign targeting potential clients.

- Creating a social media marketing plan to increase brand awareness and generate leads.

- Implementing a cold calling strategy to reach out to potential clients and schedule appointments.

By the end of the project, the team should complete the following tasks:

- A comprehensive analysis of the current sales and marketing strategies.

- A list of potential leads and prospects for cold calling and emailing.

- An email marketing campaign targeting potential clients.

- A social media marketing plan with scheduled posts and engagement strategies.

- A documented cold calling strategy with scripts and call schedules.

- Applying and implementing cold calling, emailing and social media marketing strategy to generate sales.

Final deliverables should include:

- A detailed report outlining the new sales and marketing strategies.

- A presentation explaining the implementation plan and expected outcomes.

• Learner will have direct access to dedicated staff personal from our company to understand and learn about the product offering.
• Learner will have complete technology resources ranging from product access to any other third party software (which is used by our company).
• They will have complete access to the required data and management tools for the same.
• Learner will be mentored by supporting staff on the duties assigned.