Earth Studios is seeking to enhance its online presence by improving the functionality and search engine performance of its existing websites. The project involves identifying and fixing broken links and updating meta descriptions to ensure optimal search engine visibility. Additionally, the project will explore strategies for building quality backlinks, which are crucial for improving search engine rankings. Another key aspect of the project is to research and implement an alternative to IFrames, which can enhance website performance and user experience. This project provides an opportunity for learners to apply their knowledge of web development and SEO strategies in a practical setting, focusing on tasks that are closely related and manageable within a limited timeframe. We need to make sure that every page on the website has clear user friendly CTA’s.

The project deliverables include a comprehensive report detailing the identified broken links and updated meta descriptions, along with a plan for quality backlink strategies. Additionally, a prototype or implementation of an alternative to IFrames on the current websites will be provided. These deliverables will demonstrate the learners' ability to apply web development and SEO techniques effectively.