BrewSonic is seeking to enhance its sales and marketing efforts within the brewing industry by identifying potential clients and optimizing its digital presence. The project aims to provide learners with practical experience in sales prospecting and digital marketing strategies. The team will focus on identifying potential clients through LinkedIn and other digital channels, conducting outreach to engage these prospects effectively. Additionally, the project will involve optimizing BrewSonic's SEO strategies to improve brand visibility and lead generation. This initiative will allow learners to apply their classroom knowledge in a real-world setting, focusing on customer engagement and digital marketing techniques specific to the brewing industry.

- Identify potential clients using LinkedIn and other digital platforms.

- Conduct outreach to engage identified prospects.

- Optimize SEO strategies to enhance brand visibility.

- Generate leads through improved digital marketing efforts.

The project deliverables will include a comprehensive report detailing the identified potential clients and the outreach strategies employed. The team will also provide an analysis of the SEO optimization efforts and their impact on brand visibility. Additionally, a presentation summarizing the project's outcomes and recommendations for future marketing strategies will be delivered.

- Report on identified potential clients and outreach strategies.

- Analysis of SEO optimization and its impact.

- Presentation of project outcomes and future recommendations.