International (Trade) Management W22
Contact principal

Chronologie
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janvier 17, 2022Début de Expérience
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avril 16, 2022Fin de Expérience
Portée de Expérience
Catégories
Étude de marché Opérations Gestion de projet Lancement d'un produit ou d'un service Stratégie de venteCompétences
competitive analysis business consulting international expansion business strategy researchStudents from Mohawk College will develop a comprehensive international expansion plan, consisting of detailed internal analysis of a company's resources and capabilities, international market analysis using secondary and primary data, financial and risk analysis.
Apprenant.es
The final deliverable will include:
- International Business Plan (importing into or exporting from Canada)
- A 15-20 minute presentation summarizing key findings with a Q&A session at the end
*Top 2 student groups will be chosen to provide final deliverables
Chronologie du projet
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janvier 17, 2022Début de Expérience
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avril 16, 2022Fin de Expérience
Exemples de projets
Exigances
This project will allow participating firms a low-risk method for exploring new market opportunities for existing products and services, obtain fully-costed market research for new foreign market opportunities, and compare logistics and distribution options for new market entry.
The project can include but is not limited to:
- Innovating an existing product or product line to reach a new international target market
- Target market screening
- Identifying which international market to enter (including a market entry strategy)
- Outlining how to enter an international market (including identification of key risks, estimated costs, and launch strategies).
- Providing tactical or operational recommendations for a defined market entry/expansion strategy (i.e. hiring/management strategies, cultural norms, and laws/regulations)
- Identifying potential international partners for international expansion, and providing a brief strategic overview
Critères supplé mentaires pour Compagnie
Les Compagnies doivent répondre aux questions suivantes pour soumettre une demande de jumelage pour cette Expérience:
Contact principal

Chronologie
-
janvier 17, 2022Début de Expérience
-
avril 16, 2022Fin de Expérience