- Lieu
- Antigonish, Nova Scotia, Canada
- Bio
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Dr. Fuller’s research interests include corporate social responsibility, stakeholder management, and non-economic forms of competition. He has particular expertise in corporate social reporting and has extensively studied the reporting habits of Canadian firms in sectors such as financial services, extractive resources, transportation, tourism and hospitality, wholesale and the retail trades.
Dr. Fuller’s work has appeared in the International Journal of Corporate Social Responsibility, the International Journal of Business, Government and Ethics, the International Journal of Management Education, and the Journal of Business Ethics, among others. Dr. Fuller teaches core courses in the management and international business streams and is enthusiastic about seeing his students succeed. His personal interests include spending time with family, managing his woodlot, and watching the Toronto Blue Jays.
- Portails
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Antigonish, Nova Scotia, Canada
- Catégories
- Étude de marché Analyse concurrentielle Expansion du marché
Profils sociaux
Réalisations
Dernières rétroactions
Récentes Expériences
Comparative Market Analysis and International Business Strategy (Fall 2025)
BSAD 452
Details Are you considering expanding your company and exploring global markets? Our student consultants can help you assess your international readiness, compare different market opportunities, and help you develop foreign entry strategies. We are particularly interested in projects involving any of the following: market readiness assessments to determine whether your firm is ready to expand internationally comparative market analyses exporting licensing franchising strategic alliances or joint ventures regional or global expansion strategies Learner skills Competitive analysis, Business strategy, Marketing strategy, Research, Financial forecasting; communication Deliverables The final project deliverables may include a comprehensive written report that includes the following key components (as appropriate to the context) and a business presentation: Country assessment for the product(s) or service(s) in question External and internal environmental scanning Marketing strategy Marketing budgets Operational strategy Financial analysis Implementation plan including schedules, task descriptions, resource allocations, budgets, and timelines for implementation
Comparative Market Analysis and International Business Strategy
BSAD 452
Details Are you considering expanding your company and exploring global markets? Our student consultants can help you assess your international readiness, compare different market opportunities, and help you develop foreign entry strategies. We are particularly interested in projects involving any of the following: market readiness assessments to determine whether your firm is ready to expand internationally comparative market analyses exporting licensing franchising strategic alliances or joint ventures regional or global expansion strategies Learner skills Competitive analysis, Business strategy, Marketing strategy, Research, Financial forecasting; communication Deliverables The final project deliverables may include a comprehensive written report that includes the following key components (as appropriate to the context) and a business presentation: Country assessment for the product(s) or service(s) in question External and internal environmental scanning Marketing strategy Marketing budgets Operational strategy Financial analysis Implementation plan including schedules, task descriptions, resource allocations, budgets, and timelines for implementation
Comparative Market Analysis and International Business Strategy
BSAD 452
Details Are you considering expanding your company and exploring global markets? Our student consultants can help you assess your international readiness, compare different market opportunities, and help you develop foreign entry strategies. We are particularly interested in projects involving any of the following: market readiness assessments to determine whether your firm is ready to expand internationally comparative market analyses exporting licensing franchising strategic alliances or joint ventures regional or global expansion strategies Learner skills Competitive analysis, Business strategy, Marketing strategy, Research, Financial forecasting; communication Deliverables The final project deliverables may include a comprehensive written report that includes the following key components (as appropriate to the context) and a business presentation: Country assessment for the product(s) or service(s) in question External and internal environmental scanning Marketing strategy Marketing budgets Operational strategy Financial analysis Implementation plan including schedules, task descriptions, resource allocations, budgets, and timelines for implementation
Winter 2023 Comparative International Strategy
BSAD 452
Are you considering expanding your company and exploring global markets? Our student consultants can help you assess your international readiness, compare different market opportunities, and help you develop foreign entry strategies. We are particularly interested in projects involving any of the following: market readiness assessments to determine whether your firm is ready to expand internationally comparative market analyses exporting licensing franchising strategic alliances or joint ventures regional or global expansion strategies